Chris little
You know
with GIO
GIO
Being certain about anything in 2022 was sadly a rare feeling in the third year of a global pandemic, but our aim was to show that thanks to GIO and their expert staff, there’s one thing you can be certain about, insurance.
The ‘You Know with GIO’ brand platform was launched in 2018 and this campaign turned the spotlight around to our people and creatively demonstrated the skills and uncanny understanding GIO employees possess when it comes to a selection of oddly familiar moments and potential claims. Most importantly, the work created a clear world for the GIO brand to own and operate in that GIO are still using today.
Credits
David Ponce de Leon (ECD), Chris Little (GCD), Georgie Waters (Snr CW),
Felix Ettelson (Snr AD).
